The debate over the role of technology in language teaching has a long history. When we talk about learning technologies, we refer to CALL (Computer-Aided Language Learning), MALL (Mobile-Aided Language Learning), or more broadly, CMC (Computer-Mediated Communication). This article focuses on analyzing the characteristics of CMC and the implications of its widespread adoption in global organizations. What is CMC? Computer-Mediated

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At Yellow Hub’s offices, where ideas and languages converge to create a unique multicultural environment, Karina Pisu stands out for her dedication and innovative capabilities. Karina’s academic background is deeply rooted in Italy, yet her story and education are far more diverse. Raised between Italy and Great Britain, thanks to her mother’s English heritage, Karina experienced a childhood and adolescence

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From content creation to its translation, artificial intelligence is revolutionizing numerous aspects related to natural language processing. Among these, its impact on the realm of dubbing and voice-over stands out — two fascinating techniques that allow us to enjoy audiovisual content in various languages. Historically tied to entertainment—television, series, and movies—dubbing is a widespread practice in Italy, but also in

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Corporate communication is a valuable asset available to all businesses, but only a select number truly appreciate its worth. When used strategically, it empowers a company to significantly impact its brand reputation, thereby enhancing the quality of its interactions both outside and within the organization. Accurate translation of essential documents plays a pivotal role in strengthening a company’s reputation. Annual

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At the forefront of today’s localization industry, mastery of cutting-edge technology, continuous skill enhancement, and embracing innovative disruptions are vital. At Yellow Hub, we’re deeply committed to this ethos. As we look to 2024, investing in advanced technology remains a key priority in our budget. Yet, technology alone isn’t enough. The real impact comes from the people steering our teams.

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